MOL Group wins "Hiipnozis" award
MOL Group, a leading international oil & gas company, has been recognised for the communication of its international talent acquisition program, UPPP. At the 鶹ýӳHipnozis鶹ýӳ Awards, MOL Group Corporate Communications won in the 鶹ýӳevent鶹ýӳ as well as in the 鶹ýӳteaser video鶹ýӳ categories. Furthermore, the 360° E&P talent acquisition communications campaign was acclaimed with the Communicator Award in the 鶹ýӳMarketing Effectiveness - Integrated Campaign鶹ýӳ category.
鶹ýӳOur team is very proud to gain great international feedback for our communications around the UPPP Program. The awards showcase that we are successful in engaging students via our 360° communications campaigns. We will also continue to position MOL Group as a supporter of top talents who would like to be a part of and develop themselves in our company鶹ýӳ, says Dominic Köfner, Vice President for Corporate Communications, MOL Group. 鶹ýӳWith our program, we give students a unique start their careers.鶹ýӳ
Both awards have a strong track record and honour integrated campaigns and successful PR activities. For the Hipnozis Award the creativity of the campaign is the key criterion. The Communicator Award is the biggest international award for great ideas in marketing and communications; it receives over 6000 entries yearly.
With the motto 鶹ýӳEnter if you Dare!鶹ýӳ MOL Group searched for the best petro-technical students for its Upstream business. By implementing university liaison, online marketing and PR tactics, including speed interviews, webinars and an editorial tour, MOL Group successfully attracted almost 3000 students from 27 selected universities in 14 countries.
MOL Group Corporate Communications also won the Stevie Award 2015 in Germany with the PR activities around its UPPP Program. The Stevie Awards honours organisations of all types and recognises outstanding performances in the workplace worldwide.
Adapted from press release by
Read the article online at: /business-news/13052015/mol-group-wins-hiipnozis-award/
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